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Neuro insights at your fingertips
CubeGO is a platform for creating user tests and obtaining neuro insights remotely, without the need for a lab
Provide the media you would like to optimize
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Images
User Flows
Websites or prototypes
Desktop or mobile
Videos
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Participants will complete your test using the CubeGO app
The CubeGO app uses the customers' camera and screen recording capabilities to capture:
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Eye-tracking, to understand where customers' attention is drawn.
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Emotion recognition, to understand how a customer feels at any given time
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Survey questions, to gather customers' perceptions and opinions
Voice recordings, to capture customers' spontaneous comments
Build your test using the CubeGO platform
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Select:
Number, location, gender, and age of participants
Test platforms
Test duration
URL and instructions for your test
Survey measures
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See participant data as it is recorded
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Obtain rich, actionnable insights
as your test unfolds
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Emotional & User Journey Videos
EMOTION (-/+)
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Understand how customers use your website
Identify where they were looking at any given moment and how they were feeling
Find out:
Which areas are generating frustration?
Which areas are drawing the most attention?
Which elements of an interface are confusing or misleading?
Access your results quasi-instantaneously
Segment, sort, and export your test results
Combine the journey information with survey insights
What did consumers think of your product?
How likely are they to purchase or recommend your brand following this experience?
The survey functionality of CubeGO allows you to answer such questions, and many more.
NET PROMOTER SCORE
BRAND
PERCEPTION
PURCHASE
INTENTION
BEFORE THE EXPERIENCE
AFTER THE EXPERIENCE
Integrate CubeGO into your Agile cycles
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Backlog item creation
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Hypothesis refinement
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Hypothesis validation
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Measurement accuracy
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Testing ability with creatives, journeys, and concepts
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Competitor insights & industry benchmarks
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MROI maximization
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